Introduction to the POD business model
Print-on-demand (POD) is an ecommerce business model allowing entrepreneurs to sell custom products with no inventory or large initial costs. It’s flexible, low-risk, and products are made only when sold, reducing waste and financial risk. POD handles manufacturing and shipping, enabling creatives to focus on design and marketing, while easily adapting to market trends and customer preferences. This model supports quick market entry, global reach, and is environmentally sustainable.
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